Marketing vs. Advertising vs. Branding Before we get further, you must think about the priorities of your marketing department. Your church's brand is not the logo, colors, graphics, or videos. Those can influence the brand. Your brand is your reputation. Let's look at Peter Gasca's marketing, advertising, and branding definitions for clarity.
The 7-Question Church Marketing Checklist
The 7-Question Church Marketing Checklist
The 7-Question Church Marketing Checklist
Marketing vs. Advertising vs. Branding Before we get further, you must think about the priorities of your marketing department. Your church's brand is not the logo, colors, graphics, or videos. Those can influence the brand. Your brand is your reputation. Let's look at Peter Gasca's marketing, advertising, and branding definitions for clarity.